Keep in mind you need lot’s of traffic that is actually targeted traffic which will help convert into money for you.. Let’s say you have a blog about dog grooming and you are getting backlinks on a high authority fashion blog. That traffic from that blog will not equal money for you or very little because those fashion freaks may not even care about dog grooming and find nothing interesting on your blog so they leave rright away. That effects bounce rate over time and you wasted your time getting a quality backlink on a blog that there visitors most likely don’t care about your blog.
For instance, our $10,000 product is a year-long coaching program for bloggers — a group that’s not exactly known for their wealth, but I always fill all ten spots within minutes of opening the program. Here’s why: the last time we opened it, I notified 40,000 bloggers. 2% of 40,000 writers is 800 people. By only accepting 10, I’m creating a situation of extreme scarcity.
Well, out of curiosity, I shopped around to see how much advertisers would pay for the same ad space. The absolute highest rates I could negotiate would’ve brought in only $5,000 per month per ad spot, totaling $15,000 per month — 70% less than we made selling our own products.
To be honest, I’m not a big podcast listener myself so this one really blew me away. I think a lot of the popularity ended up being because of the 5-minute format and the banter between Matt and me. Sometimes we agree and sometimes we don’t. We also try to balance the mechanics and the philosophy of money. I also chock up some of the success to the fact that we just kept at it. Recording 232 episodes took a ton of time but we’re both really committed. We also have a ton of fun recording, especially now that we both work online full-time. So for all of you who downloaded, listened, or shared any episodes we really appreciate it. As long as you keep listening, we will keep recording. We are planning to record another 200+ episodes in 2018, so hit us up for any topics you want us to cover.
You suggest not posting on your blog until you have a decent amount of subscribers, you also mention how surveys are dangerous for finding what your audience needs – My question is: How do you decide what your audience needs a service for if you’ve yet to build an audience?
Twitter – has a variety of ad options like Facebook and other social networks. The best one for your blog marketing efforts is the Promoted Tweets option. You can expect about $0.50 to $0.75 estimated cost per engagement, which is Twitter’s way of telling you what your cost per click is.
Initially, we placed ads for our own products in each of the three spots, and we tracked all the sales resulting from someone clicking on the ad. I don’t remember the precise numbers, but we had something like $50,000 in product sales over 30 days. Not too shabby.
Posts like this have reminded me that there is a light at the end of the tunnel and more than one way to be successful (as opposed to the 9-5 grind). Hard work really does pay off and I can’t wait to see the fruits of my (upcoming) labor!
A paid event calendar is a good monetization method for local or industry-specific websites. You might choose to advertise events in your local city, conferences in a certain industry, or even webinars or live streaming events.
Thank you for such a nicely crafted article. I just had one query, Isn’t it true that even in case of paid advertisement people would just visit, read and leave my website rather than visiting again and again over time. What is better, advertising to extract email ids or to build FanPage likes and community
Your blog is great and every single post is packed with truly useful and up to date information and tips, but one thing I am finding, not just with BBT, but most “how to be a successful blogger” sites is that the focus is almost entirely geared towards people who want to be a “blogger” and not on how a company can use a blog to drive sales.
I started my first ever blog by writing on a consistent schedule about myself, my hobbies and interests. People found me via Google, Facebook, social media and my readership gradually grew over time to where it is today.
Really enjoyed the Article – Well written and full of information! It is great to see and quite motivating. The focus on determining what your site/blog is worth based on subscribers makes complete sense!
Sharing your blog content on social media is an art. There is no right way to do it. People have success sharing blog content in their own unique ways. Some will share only their blog links on social media. Others will share a high percentage of unique content on social media.
Membership sites can be a big time investment since you must continually create premium content for your paying members. But they can be very lucrative because they are recurring revenue (subscriptions).
WordPress makes it easy to host a paid webinar. Whether you’re using your site to actually host the webinar, or just to advertise your webinar and register participants, it’s crucial for your webinar success.
This is such an awesome content from Jon Morrow. It inspires me a lot and I hope other bloggers will be inspired too after reading these valuable and effective lessons on how to build a profitable blog. The lessons given are practical and are delivered wisely.
Hey Matt, that first $100 check from Google AdSense is amazing though! Look into Media.net too – it’s similar to AdSense, and I didn’t find out about it until months after. But I made more with Media than Adsense – no reason you can’t have both company ads on your site 🙂
As your blog grows, you may want to change the look of your site and add more features for your growing audience. That means it’s important to choose a blogging platform that’s flexible, with room to grow. 
* A newbie blogger should not compare their blog with most successful bloggers. Creating useful content and it’s presentation needs to attract the visitors. Therefore, readers will engage with the blog. By doing this, one can drive massive traffic to his/her website which in turn generates huge income.
Wow! Trying to learn all the ins and outs and do content, I never knew it was so much work! Been trying to keep up on learning the affiliates and the networks and Google Adsense and social media. Just keep pushing forward. Love to here your earning congrats to you! So awesome! Gives me hope for all my sleepless nights of hard work lol
I have read many how to make money from your blogs and such articles and online posts…. Never felt they were complete or were honest. Your this entire series of posts on blogging A to Z is like a bible for aspiring and seasoned bloggers. Keep up the good work and god bless you!
Selling physical products online can be hard to setup as you will need to deal with storage, shipping and even deal with things such as local taxes and distance selling laws. Of course a lot of this headache can be resolved by finding a company who will offer a white-label or drop shipping service leaving you to worry about getting traffic and updating the website.
I have a question for you about affiliate marketing. I always like to use affiliate links because I like the idea of supporting bloggers when I like what they write. However, I live in the UK, so when I’m being directed to the American amazon website it’s really no use for me. I was wondering if you know whether or not you will still receive an income out of the affiliate links when, within the same session, I would change from amazon.com to amazon.co.uk (or any other country for that matter). I noticed it is possible to change to another amazon website at the bottom of the American amazon page.
In the case of blogging, that number is the size of your email list. (Not RSS, mind you — it’s dying a slow but certain death.) In my experience, your email list is the most accurate predictor of how much money you’ll make.
If you’re not familiar with the term, it’s a business model where you endorse other people’s products or services in exchange for a commission. On software and information products, affiliates typically earn a 50% commission or sometimes even more, so it can be quite lucrative.
Selling services first and then creating a product is an amazing idea which I never read before. I can enumerate several others from your post but don’t want to repeat all the points you mentioned. It will be just like the reproduction of whole post.
Great post! An eye opener indeed. I have 2 blogs one for sales (small business) and one as a hobby posting lists of anything. I learned a lot from this single post. Thank you, Jon, for sharing your knowledge to us little guys. 🙂
The top partner has the first shot to fill an ad – if they don’t – they “pass back” that ad request to Adsense (since Adsense is a 100% fill solution but tends to have lower CPMs than other ad networks).
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Thank you SO MUCH for this helpful post. We are just starting out on our first travel blog. I truly believe in it as a business, and I appreciate your words of wisdom and encouragement! I think they are especially helpful in the early years. Thanks again!
Instead of a job board, you could create an event calendar where you charge people to advertise their events. This also works well if you already have an established audience, because businesses will be willing to pay to reach your audience.
Once a month we publish the income earned from JustAGirlandHerBlog.com. It gives us a chance to reflect on the month– what went well and what didn’t go so well. We hope you follow along on our journey of turning our blog into a business!
Excellent article for anyone who wants to start blogging. I love all the monetization suggestions you have. I appreciated that your tips are for beginners but provide value for seasoned bloggers as well.
Then, pitch high-traffic sites and try to get on as a regular, paid blogger. From there, if you’re writing well, other clients who need help from a professional blogger will begin to find you. If you can understand what they need to say and the audience they are trying to reach, you can grow your stable of blogging clients.
Hi Misha! Youre welcome! The list is very inspiring and just shows you what kind of potential is out there. Pinch of Yum, #3 on the list is also a food blogger like yours and she is making insane amounts of money from food blogging. You should pay attention to how she does it. I want my girl friend to start a food blog too but she just doesnt have the time to do it right now. It is very time consuming once you really take the initiative to try and make an awesome blog.
Of course instead of using a third-party to broker your advertising deals it might make more sense financially to work directly with businesses to promote their products. Generally you will need to build up a decent sized following before going down this route.
What a great idea to compile a list of income reports. I also like to read them, but sometimes it is frustrating too. I know that there is more that I could be doing – I just have to step it up.The good news is that there are tons of possibilities.
I’m a blogger from Malaysia. I was impressed with your list of online income report and it has inspired me to work harder. In the future, i want you to add me as part of the awesome list. Currently i’m generating online revenue about $200 per month through google adsense and only joined the affliate marketing for 2 months.
As an affiliate marketer, you promote someone else’s product or service to your readers. You link to that product or service using your unique affiliate link. When, someone clicks through that link and makes a purchase (or completes a desired action set by the company), you earn a commission. There are thousands of affiliate programs to join. Some I participate in: